Report

JCM Import Furniture Report

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opportunity

Japan Import Furniture Market

Japan is the leading export market for some of the famous furniture brands in the industry, but it has always taken a long time and consistent effort for the success to come.

Behind the impressive numbers, there is a complicated, multilayered and highly competed market. Developing the brand awareness, market trust and sales channels is challenging, but having the right information will allow you to choose the right strategy and partners for this market.

Services

We provide the information, connections, and the necessary services for your brand to succeed in Japan.

Sales Data

European brands subsidiaries annual revenues from Japan.

Distributors annual EXW factory order values to the suppliers.

Japanese distributiors and dealers annual turnover figures.

Insights

Market positioning of the Japanese distributors and manufacturers.

Your adaptation process: Details of the process and requirements of the major Japanese distributors. What to expect, what to overcome.

B2B: Specifier and developer requirements. B2C: End-user expectations.

Investment

Many of the distributors are married to other brands, but there are opportunities.

Find out who is looking and for what products/brands.

Distributor profiles in the biggest market segments.

Explore distributor profiles in the biggest market segments.

Full list Report contents

01

Import Furniture Distributors

Full market mapping with distributor positions. Understand who is serving what segment of the market.

EXW factory order values and subsidiary annual revenue figures to understand what the others are achieving.

Distributor profiles.

02

Distribution Network

Inspect a list of showrooms/stores and their locations. Now included digital market players: Top Japanese onliners.

03

Adaptation

Full details of the brand and product adaptation process.

Your adaptation process: Details of the process and requirements of the major Japanese distributors. What to expect, what to overcome.

04

Product

Reference cases of product preferences and localization.

What is expected from the product.

Japanese quality control / after service requirements and expectations.

05

Product Mix Included

Top categories:

  • Contract office furniture
  • Kitchens
  • Luxury residential furniture
  • Outdoor furniture
  • Phone booths
  • Scandinavian furniture

Speciality categories:

  • Acoustic furniture
  • Height-adjustable desks
06

Legal Requirements

Necessary requirements and how to pass them (such as the PSE-certification for electric components).

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Contact

Looking for a way to start?

Contact us to begin the discussion how to develop your distribution in Japan.

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